Facebook is something you should be using to market, so why wait? Do you want to improve your marketing strategy? Do you want to find advice which actually works? If you are, this piece is a very accessible resource for learning easy ways to market.
Consider holding online contests as a means of your Facebook marketing plan. Give discounts or prizes to people who share or actively market your page. Be sure that you come through in awarding your prize, or no one will trust you again.
A simple way to start a conversation with your Facebook fans is to respond to the feedback they leave on your page. This means you should always check your wall for new comments and use the @ symbol before mentioning your brand’s name. It is especially important to respond quickly to anyone who needs help or posts a complaint.
Be sure that anything that you post online has a link to your Facebook page on it. If your site has a blog, include a summary and post links via Facebook. Also, use your Twitter page to link up to Facebook.
Keep your page creative and different from other pages. Adding great photos and unique color combinations really helps. This will attract the most amount of customers.
When using Facebook, think of it as a strong platform for sharing quality content. Facebook is not just good for informal chatter, but it offers a platform for serious content as well. It should be thought of in this way. Post real blog posts to promote your posts from other media channels to your Facebook page. You will discover that Facebook has the ability to draw lots of traffic.
Facebook Offers is a great tool for running contests or giving away free products through your website. You just have to set the offer up, then on your wall, make it into your latest Promoted Post. If the offer is especially awesome, consider promoting it to Facebook in general as opposed to just your following.
Do not forget your existing audience. Lots of folks worry so much about attracting new followers that the previous customer group falls by the wayside. For a stronger Facebook marketing campaign, your audience should feel respected. This will help them engage themselves in your brand.
Marketing changes all the time. But with the advice found here, you have a good starting point. Once you put it to use, you’ll find that all dreams you’ve had about success become possible. This will help give your company a huge boost.